Twitch streaming is a lucrative venture that can make you a sizable bankroll. There are myriads of ways you can use to bag cash from Twitch streaming. You can diversify your income across brand sponsorships, Twitch partner programs, and subscriptions.
Making earnings through Twitch subscriptions is the most ideal way to make your streaming worthwhile. Read on to understand how to target Twitch subscriptions and grow your earnings.
Understanding Twitch Subscriptions
Applying the right strategy can help you multiply earnings on Twitch streaming. Before you do that, a little knowledge about what to expect from subscriptions is important. You also need to arm yourself with nuggets on how to leverage different types of Twitch subscription.
What is a Twitch subscription?
As a streamer, you can consider this as an avenue to mint dough from loyal fans. But people won’t just start subscribing out of the blue just because you started streaming on Twitch.
They want to first know what you’re bringing to the table, so your creativity and dedication really counts when it comes to building a subscription base on Twitch.
Types of subscriptions
Twitch comes with a wide range of subscriptions to let you tap into a broader audience. You can urge your fans to opt from the most affordable to the premium subscriptions in the following category:
- Tier 1
- Tier 2
- Tier 3
- Premium subscriptions
Each of these comes with a price tag. Premium subs bring you the fattest check, and equally require members to dig deep into their pockets to join. Twitch customizes tier prices based on a location’s cost of living. This makes your subscriptions affordable to as many people as possible.
Subscription split between Twitch and streamers
Twitch splits what you make per sub at a 50:50 rate, but this can change depending on your partnership. If you maintain 100 plus points for 3 consecutive months, you get a 60/40 split.
Accumulating plus points to a minimum of 300 in 3 consecutive months qualifies you for the Plus Partner Program level 2. Once you get into the Partner Plus Program level 2, you can pocket 70% from your subscriptions.
Twitch lets you acquire a bigger share to accelerate your growth on the platform.
Subscription Earnings Breakdown
The higher the number of premium subs you make, the more dough you collect. If you split revenue at 50/50, you should expect to get:
- $2.50 in tier 1 before taxes
- $5.00 in tier 2 before taxes
- $12.50 in tier 3 before taxes
Now, each Tier comes with unique plus points.
- Tier 1 = 1 plus points
- Tier 2 = 2 plus points
- Tier 3 = 3 plus points
The higher the points, the better the split deal you get. So, if you target more tier 3 subs, then you’ll easily multiply your earnings from the bigger 70% share.
Likewise, you need an extremely high number of subs from tier 1 and 2 to make a generous income.
Factors Influencing Subscription Earnings
As much as the tier levels of your subs determine your share, subscription profits highly depend on your efforts. Your consistency and dedication will determine what you pocket from subscribers.
As such, the amount of time you spend streaming bears a big impact on your subscription earnings. The more time you dedicate to streaming, the higher your chances of attracting more subscriptions.
It gets even juicier if you adopt a consistent streaming behavior. This way, you can use innovative ways like promising better experience in premium levels.
That would give you more tier 2 and 3 subscriptions for more plus points to rise the compensation ladder and join the Partner Plus Program for a higher split.
Additional Subscription-Related Income
You can acquire additional subscription-related income from Twitch whenever your fans opt for Lifetime Subscription. Although lifetime subscribers won’t generate you extra subscription points, they will help you earn from ads revenue.
To qualify, you must have:
- 50 tier 1 subs
- 250 tier 2 subs
- 500 tier 3 subs
Challenges and Considerations
While streaming on Twitch is a lucrative venture, pocketing money from your subscriptions isn’t a walk in the park. At first, you’ll have to deal with burnout from the pressure to post unique content consistently.
Also, building a community of loyal fans might be challenging. You may have to deal with harassment and trolling. Competition is also a significant challenge. You have to stand out and convince viewers to subscribe to your channel.
Conclusion
Earning from Twitch subscriptions can help you build consistent income. Twitch lets you take a sizable share from monthly subs. You can make good earnings by posting unique content consistently and convincing viewers to subscribe to premium tiers.
Be persistent to deal with issues like harassment and continue posting consistently to increase your profits from Twitch.